Margaux Brecht MA
PhD student Division Center ICT&S

Room: Sigmund Haffner Gasse 18, 5020 Salzburg
Phone: +43-662-8044-4829
Mail: margaux.brecht@plus.ac.at
Margaux Brecht is a doctoral candidate at the Center ICT&S. In 2024, she completed her master’s degree with honors at the Università degli Studi di Siena. In her master’s thesis, she examined the phenomenon of digital disconnection using digital ethnographic methods. The aim of her research was to analyze whether and in what form content creators in the influencer industry develop tactics and strategies to distance themselves from social media.
During an Erasmus stay at Universidade Nova in Lisbon in 2023, she deepened her knowledge of critical communication theory. Through her master’s degree in “Theories and Strategies of Communication,” she also explored other fields of research, including science and technology studies (STS), critical algorithm research, and the analysis of digital infrastructures.
Prior to this, she obtained a dual German-French degree from Saarland University and the University of Lorraine in 2021. In her bachelor’s thesis, she analyzed the communication strategies of two protest movements – the gilets jaunes (France) and the sardine (Italy).
She grew up bilingual (German-French) and also conducts research in English and Italian.
- Digital disconnection
- Algorithm research
- Platform analysis
- Critical theories of communication
- ECREA – European Communication Research and Education Association
- ECREA Preconference:Exploring the Dynamics of Digital Disconnection – Disruption, Inequalities, and Norms
The latest research documentation can be found here.

