Dr. Elisabeth Mayer
Project assistant Generation Dynamics and AgriTech Transformation (ETHNOFARM)

Room: Office 1.005, Sigmund-Haffner-Gasse 18, 5020 Salzburg
Phone: +43-662-8044-4829
Mail: elisabeth.mayer@plus.ac.at
Dr. Elisabeth Mayer is a postdoctoral researcher at the Department of Communication Science at the University of Salzburg. She completed her doctorate in sociology at the University of Vienna. In her dissertation on visual biographies in a mediatized social world, she conducted biographical analysis research on self-representations in social media. The aim was to show how life stories are visually constructed via image motifs and image practices and linked to text-based narratives. Her research focuses on qualitative-interpretative methods – in particular biographical research and image analysis -, social media and visual communication as well as intergenerational transmission processes. Since 2015, she has also been teaching methods courses in qualitative-interpretative social research.